Istvan Rab

Associate Partner, Global leader of McKinsey Panorama

McKinsey & Company

Istvan Rab is an Associate Partner at McKinsey & Company’s Vancouver office. He leads McKinsey’s banking market intelligence solution, Panorama, and drives its global ecosystem strategy initiatives.

With extensive experience advising leading enterprises in financial services, telecommunications, and consumer industries, Istvan helps organizations define bold growth strategies, build platform businesses, and unlock opportunities through ecosystem-driven models.

He brings deep expertise in corporate strategy and transformation, having guided CEOs and senior leadership teams through complex strategic shifts, market expansions, and organizational redesigns. He is recognized as one of McKinsey’s global thought leaders on banking strategy and ecosystems and often speaks at industry events. His published work covers topics like digital ecosystems, platform strategies, and the future of banking.Istvan holds an MBA from INSEAD and an MSc in Business Management from the Budapest University of Technology and Economics.